Advertising Design
Postcard
This postcard is one piece of the promotional materials designed to be distributed to a university campus and the community abroad. The challenge of the design was gathering images from a group of artists into a cohesive and balanced layout while pointing to how the work communicates the talents of the art department faculty. This project also required a logo to be made from the title to be used for other promotional use including wall vinyl and a poster.
Postcard
This postcard design promotes a duo exhibition showcasing a dialogue between two artist’s work. Choosing images of the artist’s work that respond to one another as well as choosing a font and colors of the exhibition title, are all part of the promotional branding. This design and multiple versions of it were made to be used across multiple platforms such as the web, email, and TV monitors as well as setting a tone for the exhibition space itself.
Campaign Slides
Displayed on TV monitors throughout campus, attracting attention to the gallery and inviting attendees to exhibitions and events. Designs reference a known artist who combined images with black and white declarative text.
